Roast Republic Handwritten Note ad: I used to think expensive coffee was just marketing.
Handwritten Note

I used to think expensive coffee was just marketing.

by Roast RepublicCoffee

Ad Details

Format
Handwritten Note
Brand
Roast Republic
Industry
Coffee

Why handwritten note ads work

  • 1Handwritten notes signal vulnerability and personal connection in a feed full of polished corporate content.
  • 2The founder letter format builds narrative — people invest in stories, not products.
  • 3Imperfection is the strategy: slightly messy handwriting feels more authentic than perfect typography.

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