Story Panel
Same dog. Different range.
by Wayward — Pet
Ad Details
- Format
- Story Panel
- Brand
- Wayward
- Industry
- Pet
Why story panel ads work
- 1Multi-panel stories create narrative momentum — each panel raises a question the next one answers.
- 2The comic/story format earns extended attention because humans are wired to follow narratives to completion.
- 3Story panels can compress a complex brand story into a single, scrollable image.
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Before & After
6 months on the trail. Guess which leash costs more to replace.
Bold Billboard
Your gear is rated for mountains. Your dog's leash isn't.
Meme
When you realize kibble ingredients wouldn't pass your own kitchen test
UGC
My dog hasn't left food in his bowl in 3 weeks.
UGC
6 months. 47 trails. Still perfect.